Ingram’s Features Erise IP’s Jennifer Bailey on Big Data Issues

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Erise IP shareholder Jennifer Bailey recently authored an article for Ingram’s where she discusses companies of all sizes should be concerned with Big Data.

“Once a concern left to the Googles and the Facebooks of the world, Big Data is now ubiquitous in industries as diverse as retail, hi-tech, health care, finance, agriculture, fleet management, and manufacturing,” she writes.

With the California Consumer Privacy Act (CCPA) going into effect on Jan. 1, 2020 – and even the European Union’s General Data Protection Regulation (GDPR), which went into effect in May 2018 – businesses of all sizes that intake customer information must comply with the regulations or face harsh penalties.

To keep from falling behind, Bailey writes businesses should begin with an awareness of the primary issues, which include: data analytics and use, data ownership, data security, data privacy, data accuracy and data retention.

To read the full article, click here.

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